Are there weeks and months when it’s slightly annoying to sit down in the middle of a busy market and write blog posts?
Is there a chance that I might repeat myself month to month?
Or that I might be wrong?
Or that I might offend a developer because I don’t love his building as much as another?
However, as the months pass, and years pass, I never regret sharing my thoughts.
Writing these posts allows me to step back, give some thought about what is really going on in the marketplace, and be realistic about how I can help my buyers and sellers achieve their goals- and where I can add value.
As I write this, I’m listening to major construction noise in NoMad, North of Madison Square Park.
There is a massive Virgin Hotel going up on Broadway between 29th- and 30th.
There is as 750-foot building going up at 15 East 30th Street.
There is another 900-foot building going up on the corner of 30th and 5th.
Why do I mention all of this?
Because it’s what I notice and I feel that I have a unique take on the market.
I notice a line around the corner for Dig Inn, a locavore lunch spot on Broadway and 29th.
I’ve noticed 5 co-working spaces going into the area as well.
So much going on, it’s outrageous!
The rug district of the East 20’s and 30’s will be unrecognizable in 5 years.
Certainly, to see a penthouse on east 30th street try to fetch $19mm is pretty insane, but we’ll see how they fare.
And yet, while I was in my office this morning, I received the exact same email from 5 different agents at Keller Williams, which I suppose was their monthly newsletter.
“Are we in a shifting market?” it asks.
I’m not sure if they know…
My feeling is that if you don’t write your own content, or at the very least hire someone to write it for you, you should either not publish it, or find your own voice in some other way.
Perhaps it would be more interesting to report that you heard a prominent developer tell you yesterday that the lower manhattan condo market is dead.
But that’s just me.
Perhaps buyers from across the globe would
be interested in my ability to curate the real estate news as I read it from Bloomberg, Real Deal, etc.
Perhaps people haven’t seen that the luxury rental market is awful right now for landlords, who are having to cut prices or run major incentives or offer free rent to get deals done.
So in a way, I suppose that retweeting or posting on your Facebook page will be of value to some.
But I’m convinced that it’s the translation that is important.
The news is everywhere.
It’s the trends that people aren’t thinking about.
I give this writing to you as an opportunity for me to think through my ideas and see if they hold water.
And I appreciate your taking the time to consider them as well.
If I didn’t write these myself, I just don’t think they would be as helpful to anyone.