Top 10 Reasons Why Buyers Are Buying in New York Right Now.


We sat around as a team recently to discuss the reasons why our customers are purchasing apartments right now. If you’re too distracted by the noise pretending to be news, this is for you. Here are our Top 10 reasons why buyers are buying in NYC right now. Enjoy- Scott #1 New York City is
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Why AI isn’t taking over NYC Real Estate anytime soon…


I’ll Tell You Why. I got this email From REVR, a company that ostensibly understands how to create value from your properties: “At Revr.com, we monitor for sale properties around the United States to try and find good investment properties. We saw your listing at 855 W End Ave APT 8A and think it has
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(VIDEO) The Real Estate Market Is A Scale


There are those who say the stock market is a weighing machine. And the real estate market is a scale, too. On one side, there are those who think it’s time to buy now. On the other, there are those who want to wait. Here’s the question: Would you rather buy high with low rates?
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Deal Of The Month – What Does A Low-Pricing Strategy Do?


We sold a one-bedroom unit with a dining area for $1,099,000 a few weeks ago. I thought it worth telling you the story of how we got to that price. We had a tenant in place for a few months, which made showing difficult. That might be a writeup for another month, to show you
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Thinking About the Real Estate Market in 3D


How to think about what’s going on in New York right now. Mortgage Rates are High We all know this. Yet we’re not thinking in three dimensions. What is its impact across every element of the housing market? Think about it these different situations: The impact of low inventory everywhere? A backstop on price softening.
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An All-Weather Strategy To Win in Today’s Residential Market- Or Any Other.


Do These 5 Things To Win In Today’s Residential Market: When things are BANANAS in today’s market, wouldn’t it be nice to have an all-weather strategy?  Here are five things that you can do regardless of mortgage rate, inventory, pricing levels, the stock market, unemployment, inflation, war, or whatever is worrying you…. Number One: Slow
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(VIDEO) What Terrible Market?


A Few Data Points to Think About 60% of all deals last quarter were ALL CASH (Bloomberg article here) Major Financial Challenges for Commercial Landlords (NY Times article here) Lots of deals happening in the $4-10mm range in Manhattan. Maybe fewer North of $10mm? I’m not seeing that, but okay (link to Forbes article here)
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Deal Of The Month: The Value of Free Common Charges


What is the premium on New Development? We just sold a 1641-square foot unit at One Wall Street. Our buyers are thrilled! It’s seriously one of the nicest new developments I’ve been in, in quite a while. Classic touches, an historic building with a stunning lobby, and an endless list of amenties. They closed for
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Breaking Bad – The Top 5 Most Irritating Things Brokers Do To Each Other


WWTLD I pride myself on having a metaphorical pillow on my couch.  When in doubt, I look at its initials “WWTLD” and ask myself the question it implies: “What would Ted Lasso do?” Would Ted Lasso complain about other real estate agents?  Heck, no, amigo!” So I won’t kvetch, or moan, or whine.  I’ll just
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Deal of The Month: The Cost of Overpricing Over The Last 12 Months


How much does overpricing your home cost you when you sell? It could cost your $800,000.  I’ll explain. This month, we highlight a sale that our team did on West 81st Street, a townhouse that sat on the market for nearly 7 months before finding a buyer- our buyer. The home our buyer fell in
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Recent Blog Posts

Deal of the Month: When the Third Time (or Agent) Is The Charm
(VIDEO) The Quarterly Report Is Old News
Deal of the Month: How to Know You’re Getting A Good Deal In the Moment—An Upper West Side Purchaser Story
(VIDEO) The One Thing You Need To Know About the Market (and ignore the rest)
My Experience with Fake Renters, aka Section 8 Ambulance Chasers
How Will The NAR Settlement (and its copycat lawsuits) Impact New York City’s Real Estate Market?
What The NAR Settlement Means For the Real Estate Industry
Apply To Be On The Pursuit Of Home Podcast
(VIDEO) What Are You Waiting For? The Manhattan & Brooklyn Aren’t Waiting For Spring to Bloom
The Silent Killer? Building Operation Costs. Here’s What Buildings—and NYC—Can Do About It.

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